Through our social investments, we address the needs of communities & stakeholders with dedicated programmes pertaining to tobacco control, education, environment conservation & waste management, renewable energy, infrastructure & community development, and response to natural calamities.
Education and Community Development
Promotion of Preventive Healthcare
Arts & Culture
Bajaj Electricals stands committed to not only plant trees each year but educate and involve our diverse stakeholders to be a part of our journey to ensure environmental sustainability. Trees play an integral role to ensure ecological viability by providing oxygen, improving air quality, conserving water, preserving soil and supporting wildlife. The tree plantation sites are identified by employees and NGO partners. Plantations are done on a pan-India basis in areas such as schools, colleges, central police canteens, wasteland /community farms for economically weaker farmers. To check the number of trees planted and to provide access to saplings, a database has been created and sapling nurseries have been set up at specific locations. Our employees/NGO partners engage in tree plantation and also take care of its maintenance. It, thus creates a participative approach towards this initiative. We planted 90,535 trees as of March, 2020.
In addition, under our ‘Clean India’ initiative, we addressed the concern of garbage dumping & associated Green House Gas (GHG) emissions, by means of municipal solid waste management initiatives and beach cleanup drives. We managed over 3 Tonnes of waste scientifically, at the ward level, Gram Panchayat level and with individuals, creating a positive impact on the lives of over 35,000 people. Similarly, to reduce the dependence on kerosene lamps and encourage the use of sustainable energy, we have installed solar projects in remote areas of North East, North West & Central India. The solar projects have also created employment opportunities for people in these areas and have therefore, empowered people with new means of livelihood.
These projects were implemented through Hariyali, Swacch Association, Seva Sahyog Foundation, Raah Foundation, Global Himalayan Expedition and Bajaj Electricals Foundation.
During the year, through Bajaj Electricals Foundation, we concentrated our efforts to promote education and offer resources through our Bridge the Gap - Shiksha- Vikas programme. Through this programme, we supported government aided, non-aided schools and anganwadis to provide access to better educational infrastructure and nurture children through various capacity building programmes that ensure holistic development of students from socio-economically disadvantaged backgrounds.
These projects were implemented in partnership with Seva Sahayog Foundation, Prafulla Dahanukar Art Foundation, Ramakrishna Lokshiksha Parishad, AIM for Seva, United Way of Mumbai and benefitted 174 schools.
We have taken initiatives for ‘Tobacco Control’ under the larger umbrella of promoting preventive healthcare to promote the message ‘Yes to Life, No to Tobacco’, thus focusing on our mission of eradicating tobacco consumption from society. Through several initiatives such as Anti-tobacco awareness and cessation programmes, we are working on creating tobacco free environments, while emphasising on the importance of our tobacco free mission. To achieve this objective, Bajaj Electricals has adopted a threefold strategy:
Tobacco Free School programme focuses on educating and equipping the youth about the menace of tobacco by making their school environment tobacco free. The programme is implemented in collaboration with partner NGOs and it aims at implementing the Tobacco Free Educational Institution Guideline set by Ministry of Health and Family Welfare, Govt. of India.
Tobacco Free Workplace Programme focuses on protecting the internal employees as well as employees of vendor organisations from the threats of tobacco. Awareness programmes and cessation services are also organised to prevent tobacco consumption.
Employee participation forms an important part of our commitment to create a sustainable ecosystem for all. The employees of Bajaj Electricals spearhead the tobacco free mission by creating awareness programmes and driving tobacco cessation services to the masses. The employees help to implement the Tobacco awareness and cessation programme in schools and among vendor organisations.
This was done with our NGO partner, Salaam Mumbai Foundation.
In the last one year, in the area of arts and culture, our focus was on the ‘Sadanand’ project. It is a community based interactive arts initiative that has been introduced in old age homes. The theme of the project is ‘Joy of Art’ and has been undertaken in collaboration with local artisans to create murals with specific themes in four locations – Aurangabad, Mumbai, Igatpuri and Kolhapur. Under this project, a team of artists, in consultation with the residents, created specific themes that were translated into murals in various old age homes.
We also participated in major running events across 4 cities in India, where 581 employees participated in support of our charity partners working in the field of environment and promotion of arts & culture.
Bajaj Electricals’ employees contributed an amount equivalent to their one-day salary and an equivalent amount was contributed by us, via our CSR funds, to revive and refurbish Anganwadis impacted by floods in Maharashtra, through our NGO partner United Way of Mumbai. A total of 340 children benefitted from this initiative. Besides, we undertook employeevolunteering activities across our four focus areas - Green India, Clean India, Shiksha Vikas and Tobacco Control, wherein our employees clocked 4,873 volunteering days across India.